In this mini-course, you'll learn how to get started with Facebook ads, without wasting time, money, and effort.
Getting Started With Facebook Ads Can Feel A Lot Like This...
Facebook's ad platform is complex, and knowing where to begin is a serious challenge. Mistakes are costly. There are many self-reported experts out there, providing conflicting advice. Figuring out who and what info to trust is frustrating and demoralizing.
That's why I built this course.
I've consolidated 8 years of experience, mistakes, and learnings, into this straight-to-the-point training. I'll take you through exactly what you need to know to run your first Facebook/Instagram ad campaign.
Hi, my name is Khalid
And from 2016 to 2019, I worked as a senior client consultant at Facebook HQ in Menlo Park, CA. My role there was to provide advice & consult with the largest advertisers on the platform. I helped companies like Netflix, eBay, Nestlé, P&G, and Coca-Cola maximize the ROI on their ad spend.
Since then, I've built a repeatable, scalable framework to run effective FB Ads.
I've used my framework to help 1000s of businesses
After leaving Facebook, I started my own consultancy. With this system, my clients & students have achieved outstanding results with their advertising. And they have done so regardless of their budget!
I've also used it to build 5 different ecommerce brands and a SaaS company called Ad Optimum. And now, I want to help you do the same.
Understand Meta's Ad Platform
Before running ads, it's critical that you understand the ecosystem as a whole, and how Facebook/Instagram/Messenger/Whatsapp fit into Meta's bigger picture.
Setup Your Facebook Pages & Accounts
I'll take you through the step-by-step process for setting up your business suite, ad account, pages, and payment settings, so that you're ready to use Ads Manager.
Create and Run Your First Campaign
Finally, I'll walk you through (step-by-step), exactly how you can create and run your first Facebook/Instagram ad campaign.
- Introduction, Agenda, and My Objective (2:18)
- About Me: How I've Made Millions of Dollars of Mistakes (3:20)
- The Incredible Potential of Facebook Ads (9:35)
- Challenges: Where Do Most People Go Wrong? (5:25)
- Meta's Connected Ecosystem of Platforms (4:29)
- Understanding Facebook Campaign Structure (5:08)
Already Have Some Experience With Facebook Ads?
Check out my other courses.